Privacy Policy

This Privacy Policy explains how Doggone Deal ("Doggone Deal," "we," "us," "our") collects, uses, shares, and protects personal information when you use doggonedeal.com, our mobile app, and related services (together, the "Service"). It applies to all Members regardless of membership tier, and it should be read together with our Terms of Service.

• Account information: name, email, phone number, mailing address, date of birth, and password.
• Payment information: billing address and payment card details, processed by our payment processor (Doggone Deal does not store full card numbers).
• Membership information: your selected tier (Basic, Premium, or Sapphire), enrollment date, and data-sale preference (see Section 4).
• Pet information: your pet's name, breed, age, photos, and any details you provide for Lost Pets postings or your Member profile.
• Usage information: pages visited, discounts viewed or redeemed, searches performed, and app interactions.
• Device and technical information: IP address, device identifiers, browser type, and mobile app version, collected automatically.
• Location information: approximate or precise location, if you enable location services, used for features like Dog Parks and nearby Provider search.

• To create and manage your membership account and process payments.
• To connect you with discounts and Providers relevant to your location and pet.
• To operate features such as Dog Parks, Lost Pets, and your Member dashboard.
• To communicate with you about your membership, billing, promotions, and policy updates.
• To detect fraud, enforce our Terms of Service, and maintain the security of the Service.
• To improve the Service and, where permitted, for advertising and analytics purposes.

Your membership tier determines our default practice regarding the sale of your personal information to third parties (such as data brokers or advertising partners), as follows:

"Sale" here has the broad meaning given to it under California law (the CCPA/CPRA), which can include certain forms of sharing personal information in exchange for money or other valuable consideration, including some advertising and analytics arrangements.

If you are a Basic member, you will be prompted to indicate your data-sale preference the first time you log in to the Doggone Deal mobile app. You can choose to direct Doggone Deal not to sell your personal information at that time.

• If you make this request, we will honor it going forward and will not sell your personal information unless you later change this preference.
• If you skip or do not respond to this prompt, our default practice for Basic members (Section 4) will apply.
• You may change your data-sale preference at any time from your Member Profile settings in the app, or by submitting a request as described in Section 8.
• Opting out of the sale of your personal information will not affect your access to discounts, membership benefits, or pricing for your tier.
• This opt-out choice is stored on your account and is separate from your membership tier — you can remain a Basic member while opting out of data sale.

Aside from the sale practices described in Sections 4–5, we may share information with:

• Service providers who help us operate the Service, such as payment processors, hosting providers, and customer support tools, under contracts limiting their use of your information.
• Providers when necessary to facilitate a discount or service you request (for example, confirming your membership status to a groomer or boarding facility).
• Business transfers, such as a merger, acquisition, or sale of assets, subject to standard notice requirements.
• Legal and safety purposes, as described in Section 7.

Doggone Deal does not disclose Member data to law enforcement or other government agencies based on an informal request. Except as described below, we require a valid subpoena, court order, warrant, or other legally binding process, issued by a court or agency of competent jurisdiction, before disclosing any Member's personal information to law enforcement.

• We will review each request for legal sufficiency and may seek to narrow, challenge, or quash requests we believe are overbroad, unlawful, or improperly issued.
• Where legally permitted, we will attempt to notify the affected Member before disclosing their information in response to a law enforcement request.
• Emergency exception: notwithstanding the above, we may disclose information without a subpoena if we have a good-faith belief that doing so is necessary to prevent death or serious physical harm to a person, consistent with applicable law.

If you are a California resident, the California Consumer Privacy Act, as amended by the California Privacy Rights Act (CCPA/CPRA), gives you certain rights regarding your personal information, including the right to:

To exercise these rights, contact us using the details in Section 16. We will verify your identity before fulfilling most requests.

• Know what personal information we have collected, used, and shared or sold about you.
• Request deletion of your personal information, subject to certain exceptions.
• Correct inaccurate personal information.
• Opt out of the sale or sharing of your personal information (see Sections 4–5 for how this works based on your tier).
• Not be discriminated against for exercising any of these rights.

We retain personal information for as long as your membership is active. After your membership ends — whether by cancellation, non-renewal, or termination — we retain your personal information for up to one (1) year following the end date of your membership, after which it is deleted or de-identified, except where we are required or permitted to retain it longer to comply with legal obligations, resolve disputes, enforce our agreements, or respond to a law enforcement request received before deletion. You may request earlier deletion, subject to the exceptions above, as described in Section 8.

We use administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

The Service is not directed to children under 18, and we do not knowingly collect personal information from children under 18. If you believe a child has provided us with personal information, please contact us so we can delete it.

We and our service providers use cookies, SDKs, and similar technologies on our website and mobile app to operate the Service, remember preferences, and, where applicable, support analytics and advertising. You can control cookies through your browser settings and certain mobile app permissions.

The Service may link to or facilitate transactions with third-party Providers who have their own privacy practices. This Policy does not cover, and Doggone Deal is not responsible for, the privacy practices of any third-party Provider or website.

We may update this Privacy Policy from time to time. If we make material changes, we will provide reasonable notice, such as an email or in-app notice, before the changes take effect.

This Privacy Policy and any dispute arising out of or relating to it are governed by the laws of the State of California, without regard to its conflict-of-law principles, and are subject to the dispute resolution, arbitration, venue, and class-action waiver provisions set out in our Terms of Service.

To exercise a privacy right, change your data-sale preference, or ask a question about this Policy, contact us at privacy@doggonedeal.com or through your Member dashboard.